Peran Edukasi Tentang Green Product di Era Digital Sebagai Upaya Untuk Mencapai Pembangunan Berkelanjutan

Abstract

Development of digital technology  has opened  up new  opportunities in disseminating education about the importance of green products as part of a sustainable development strategy. Green products, designed with environmentally friendly principles, are essential in reducing negative impacts on ecosystems and natural resources. This study explores how education about green products can be integrated with digital platforms to increase public awareness of environmental conservation. By utilizing digital media such as e-learning, social media, and interactive applications, various levels of society can access education about green products widely, effectively, and efficiently. Through a literature study approach,  this  study analyzes  the  impact of  increasing awareness  of  green  products on  public consumption behavior and its contribution to achieving sustainable development goals (SDGs). The study results show that digital-based education accelerates information dissemination and encourages more comprehensive adoption of green products in various economic sectors. Thus, education about green products in the digital era is one of the critical instruments in supporting changes in consumer behavior towards more sustainable consumption patterns. This study concludes that collaboration between digital technology and education about green products plays a vital role in realizing sustainable development and environmental conservation.